

Negotiating Breakthroughs is a practical, case study-driven workshop designed to help business professionals become more skilled and confident negotiators.
Whether you're negotiating with customers, suppliers, colleagues or external partners, the ability to prepare effectively, manage discussions and reach agreements is essential to achieving successful outcomes.
​
Over two days, you'll explore a structured negotiation process, develop essential communication and bargaining skills, and learn how to manage both the practical and emotional aspects of a negotiation.
​
The program focuses on creating win-win outcomes. Rather than treating negotiations as a competition where one party has to lose for the other to succeed, you'll learn how to turn potential conflict into opportunities for collaboration and lasting partnerships.
​
Through practical exercises, case studies and negotiation planning tools, you'll develop an approach that helps you achieve better results while maintaining positive working relationships.
Do your leaders have the skills to influence and negotiate successful outcomes?
This program is designed for:
-
Middle and senior managers involved in business decisions
-
Project managers responsible for negotiating resources, timelines and agreements
-
Senior sales professionals working to secure successful commercial outcomes
-
Marketing professionals managing business partnerships and agreements
-
Procurement specialists negotiating with suppliers and service providers
-
Professionals involved in outsourcing, finance, construction or commercial negotiations
-
Anyone looking to become more confident and effective in business negotiations
The skills and techniques are applicable to a wide range of situations, including internal negotiations with colleagues and teams, as well as external negotiations with customers, suppliers and business partners.
Negotiation Starts with an Understanding
Successful negotiation isn't about getting everything you want at the expense of someone else. It's about understanding what matters to each party, exploring opportunities and finding an agreement that delivers value for everyone.
​
Negotiating Breakthroughs helps participants shift from:
-
Competing → Collaborating
-
Move away from treating the other party as an opponent. Focus on understanding their needs and identifying opportunities for mutually beneficial outcomes.
-
-
Reacting → Preparing
-
Replace last-minute decisions with structured negotiation planning. Set clear objectives, understand the issues and identify the variables that can influence the outcome.
-
-
Focusing on Price → Exploring Value
-
Look beyond the immediate numbers. Understand the benefits, priorities and trade-offs that matter to each party, and explore ways to create more value.
-
-
Avoiding Conflict → Managing Differences
-
Develop the confidence to address disagreements, respond to competitive tactics and manage difficult conversations assertively and constructively.
-
-
Closing Deals → Building Partnerships
-
Look beyond the immediate agreement. Aim for outcomes that strengthen trust, improve satisfaction and create lasting business relationships.
-
By making these shifts, you'll approach negotiations with greater confidence, manage the process more effectively and achieve outcomes that benefit both parties.


What Will You Learn?
01. Understanding the Negotiation Process
Explore the five stages of an effective negotiation and develop the skills needed to manage each stage with confidence.
​
Preparation: Learn how to establish clear objectives, understand the people involved and analyze the issues, variables and potential areas of agreement. You'll assess the value and cost of different variables to each party, identify potential gaps and prepare realistic settlement objectives.
Discussion: Develop the skills to manage the opening of a negotiation, establish expectations and maintain control of the process. Learn how to ask the right questions, understand the other party's priorities and obtain their list of requirements.
​
Expansion: Discover how to move beyond initial positions and explore opportunities for greater value. Learn to develop proposals, generate alternatives and expand the range of possible outcomes.
​
Trading and Bargaining: Understand how to exchange variables effectively, using your objectives, priorities and the value of each issue to guide your decisions. Develop bargaining techniques that help you work towards your preferred settlement.
​
Finalizing: Learn how to move negotiations towards a positive conclusion, confirm decisions, summarize agreements and ensure both parties understand what has been agreed.
02. Developing Essential Negotiation Skills
Build on the five-stage process by learning how to handle different negotiation styles, competitive tactics and challenging situations.
​
Managing Competitive Tactics: Recognize and respond to opening gambits, competitive approaches and tactics designed to influence the negotiation. Learn how to maintain a constructive, win-win approach while protecting your interests.
​
Creating Material and Emotional Wins: Understand why successful negotiations need to address more than financial or practical outcomes. Learn how to recognize the other party's needs and create agreements that provide value while maintaining a positive relationship.
​
Negotiating on Value and Benefits: Develop confidence in handling price discussions and move beyond cost alone. Learn how to communicate value, explore benefits and respond effectively to different priorities.
​
Handling Conflict and Bargaining Techniques: Explore common bargaining techniques and develop the confidence to respond assertively to competitive tactics, disagreements and conflict.
​
Managing the Final Stages: Learn how to recognize and handle last-minute tactics, including nibbling and escalation. Explore six possible negotiation outcomes and understand the potential consequences each can have on the relationship.
Frequently Asked Questions
From Negotiation Planning to Better Business Outcomes
Negotiating Breakthroughs is designed to help you put negotiation theory into practice.
The two-day workshop is built around case studies, practical exercises and opportunities to develop your skills in realistic negotiation situations.
​
You'll use the Negotiating Planner to prepare for negotiations, establish clear objectives, assess different variables and develop strategies to guide your approach. You'll also practise managing discussions, responding to competitive tactics, exploring alternatives and working towards mutually successful agreements.
A pre- and post-workshop assessment provides an opportunity to assess your development and reflect on your progress.
By the end of the program, you'll be better equipped to take both strategic and tactical approaches to negotiations, manage the process with confidence and balance practical outcomes with the relationship between the parties.
​
You'll develop the ability to establish credibility, build trust, manage conflict constructively and create agreements that support longer-term business relationships.
What Does the Program Include?
Facilitated Leadership Program
Choose your journey to learn in a format that suits you.
​
​
​
​
Pre- and Post-Workshop Assessments
Assessments before and after the workshop provide an opportunity to reflect on your negotiation skills and review your development.​
​
Practical Learning
Tools
Participants receive comprehensive resources to support reflection, application and continued development.
​​​
​
Continuous
Learning
Participants are enrolled in Priority Management's monthly LearningLink e-newsletter to support ongoing learning beyond the program.​
​
​

Ready to Achieve Better Negotiation Outcomes?
Every negotiation has the potential to create value, strengthen relationships and deliver better results.
Give your managers, project leaders and business professionals the skills and tools they need to prepare effectively, manage challenging discussions and reach mutually successful agreements.
Whether you're looking to strengthen your own negotiation skills or improve how your organization manages business relationships, Priority Management can help you get started.
